(This contains nothing but Spoilers for Game Of Thrones)
The first rule of Stark club is that you do not talk about Stark club. The second rule: if your brother has been murdered and then zombified trying to free you from a rape castle, and is currently throwing his life away trying to liberate your ancestral home, don’t withhold key tactical information and takes sides with the slug that arranged your fathers murder, threw your aunt down a hole, and friend-zone stalked your mother her whole life. Specific and lengthy, but powerful. Now you could argue that Jon is a bastard so that rule doesn’t apply, and I could argue that you were born with Cinderella’s beauty, the ugly step sister’s temperament, and the pumpkins intellect, character, and hair.